

It is essential to determine the exact amount of funding you require to meet your business needs. This ultimately comes down to what you need the funding for, what your goals are, and your current financial situation. Oftentimes, business owners borrow far too much or far too little and either take on more debt than was necessary, or eventually realize they don't have enough capital to achieve what they were looking to accomplish. So really sit down and write out the numbers. Get a good understanding of your business financials as they are today, where you want them to be, what would be required to get there, and how much capital it would take to make it all happen.



This is a big part of what working with a loan broker can do for you, resulting in a lot of saved time on your end. Loan brokers often already have a large lender network that they have relationships with, thus can point you to the best lenders for the specific type of funding you need. With that said, whether you work with a loan broker or not, it's important to research different potential lenders. Google is a good start (just search for "small business funding or loans", but oftentimes your current network of other business owners can be a great source of referrals for good lenders. Ask colleagues and business owner friends who they typically go to get the funding they need and see where it leads you.


This is part of the funding process that is very often overlooked. Remember, you're not just submitting an application for funding. You're selling the lender on why they should lend to you. That's why it's so important to know why you need the funding, what you're going to do with it, what your short and long term business goals are, what your current numbers and financials look like, and more. All of this combines into your pitch for why you are a good candidate to be lent to. So make sure to know your story and practice it before submitting applications. It can go a long way in helping you get approved.

It's important to note that you don't want to start submitting a bunch of applications to random lenders online to see if one of them comes back with an offer. This can actually hurt you in the long run, especially your credit, since most lenders pull credit to help determine eligibility. That's why you want to be strategic with who you apply to. Again, working with a loan broker and/or doing your lender research is going to come in handy here. With that said, once you found the lender(s) you want to work with, filling out the application is a pretty easy, standard procedure. You'll provide basic personal and business information, as well as attach or upload your documents (most applications are done online now). Once received, the lender's underwriting department will being reviewing your file and come back to you with either an offer, or a reason they declined you. Some lenders respond within 24 hours of submitting your application, others may take a few days. It just depends on the lender and the type of funding you're applying for.

You'd be amazed at how many business owners get approved for the funding they apply for, but then never get their funds because they don't complete the process. Just because you get approved, doesn't mean the funds are going to automatically show up in your account. Most lenders have a finalizing process to make sure the terms and conditions of the loan are completely understood, signatures are acquired, and funds are transferred. So make sure to be on the lookout for any communication from the lender to ensure you get the funding you need. It would be a shame to come this far only to let one missing signature screw up the deal!



